Head of Design at Yandex, Bookmate

Dima is a seasoned design leader, adept at spearheading products enjoyed by millions of people. At Bookmate, a leading digital books subscription service, Dima steered product and graphic design, crafted the brand's identity, pioneered the integration of AI into design endeavors, and envisioned the product's forward trajectory.

In prior roles, Dima led a design team of 6 at Magnit and managed a 7-member team while cultivating a vibrant community of over 80 designers at VTB. My accomplishments include spearheading a full redesign of Yandex Direct (300K users), Yandex 's flagship service, architecting a contemporary online corporate banking interface at Alfa-Bank (50K users), and designing a consumer backup application at Acronis.

[email protected] https://www.linkedin.com/in/dborisenkov/


Head of Product Design at Magnit

May 2021 - July 2022, Russia

Quadrupled the design team, completed the transformation from chaos thinking to product thinking and launched an own grocery delivery service in biggest russian food retailer with 340k employees

Magnit Delivery in App Store


Head of Design at VTB

July 2020 - May 2021, Russia

How we created the Fix Your Mess

[Release details on Habr](https://habr.com/ru/company/vtb/news/t/531888/?)

Afterhours

Co-author of Fix Your Mess (2K users)


Design Lead at Megafon

November 2019 - July 2020, Russia

https://s3-us-west-2.amazonaws.com/secure.notion-static.com/074f9d0a-5a7b-467c-afcb-1dd10ac5bc4a/Onboarding.png

Significantly raised activation rate and retention, shortened time-to-market for a couple of products, and made design team work transparent

Some details on what I did for the design team, setting the design vision and creating user-centered things for products


Senior Product Designer at Yandex

November 2017 - November 2019, Russia